The 2017 cohort of Leadership 2025 participants are highlighted below.

Jacqueline Adusei

West London YMCA - Director of Operations and Deputy Chief Executive

Jacqueline’s career in social housing and support spans almost 30 years, which has given her a good insight into the legal and policy issues, which govern housing and its regulatory practice.

Whilst at Notting Hill Housing Trust, Jacqueline pioneered care leavers, young homeless people’s supported housing services and special needs initiatives in West London. Jacqueline was formerly Chief Executive for Slough, Basingstoke and Newbury YMCA, at which time she was a member of Slough Borough Council’s Supporting People Core Strategy Group.

From 2008 – January 2017, Jacqueline held the position of CEO of Ekaya Housing Association; and was also Director of its Subsidiary Day Nursery. During this period, Jacqueline held several senior positions as Chair, Vice Chair and lead officer specialist forums.

Jacqueline has a sound educational background in Housing, a BSc. Hons. and a Postgraduate Certificate in Business Management.

Bunmi Atta

Construction Director at Optivo

Bunmi is the Construction Director for Optivo and a member of the leadership team. Managing budgets in excess of £400million pa. She is responsible for delivering a 1,500 home a year programme across London, Kent Sussex and the midland.

Bunmi has worked for Optivo formally Amicus Horizon for 18.5 years and worked in the sector for over 25 years. As the Regional Development and Commercial Property Director – for Amicus Horizon, she was responsible for the London and Surrey development programme along with the corporate responsibility for the Commercial Property portfolio. Previous organisations worked for are Family Housing Association (Family Mosiac) and Carr Gomm.

Bunmi is a Member of the Royal Institute of Chartered Surveyors (MRICS) and a member trustee for the Horizon Housing Group Pension Scheme. She also holds a degree and Post Graduate Diploma in Town Planning.

Chyrel Brown

Director of Resident Services at Hyde Group

Chyrel Brown has over 16 years social housing experience and has held senior leadership positions at Circle Housing and The Hyde Group.

She is now Director of Resident Services for all regions within the Hyde Group and leads a team to deliver a comprehensive service to all of Hyde’s customers, providing quality housing management and first class customer care.

Chyrel has just completed a 6 month secondment as Group Director of Housing Services, further broadening her experience and exposure as a member of The Hyde Group Executive Management Team.

Prior to joining The Hyde Group, Chyrel worked for L&Q for over 7 years where she progressed through a number of management roles, including Stock Transfer Manager. Prior to this Chyrel worked for Asra Housing Association and the London Borough of Brent.

Samantha Herelle

Director of Operations at Mount Green

Following University, Samantha began her 20-year career in housing on the Holloway Road with Circle 33 providing first point of contact services for residents. Samantha quickly recognised the value of service excellence and went on to work as an operational manager with the wonderfully empowered Holloway Tenants Co-Operative. Expanding her Operational management expertise alongside the expansion of the Circle Housing Group and a short time at Peabody Housing, Samantha managed large multi-functional teams delivering Landlord services to residents.

Recognising the role that people play in the delivery of services Samantha developed a culture that empowered decision making, personal development and service delivery to benefit the needs of residents. With the encouragement of others, Samantha joined the Board of Viridian Housing and commenced her strategic management journey culminating in a recent appointment to the Optivo Board and a permanent appointment as Operational Director at Mount Green Housing Association in Surrey.

Samantha is a qualified Executive Coach and lives in London with her two children.

Ben Laryea

Chief Executive, Ekaya

Ben is currently the Chief Executive at Ekaya. Ben’s career in Housing began as a Positive Action Trainee with the London Borough of Greenwich, learning about housing & estate management.

Ben’s senior management experience includes fours’ years as Director of Housing with A2 Dominion, and he also has three years’ experience as an independent housing professional supporting organisations through change, performance improvement and transformation of service delivery.

He acted as a Mentor on the COFEM mentoring programme, developed to address issues such as organisational politics and culture, skills and knowledge for career development for black and minority ethic staff in housing.

Ben is a Board member of the YMCA West London and he is also Chair of the Acuity London Benchmarking Group, consisting of the leading small providers in the Capital.

Alison Muir

Director of Thamesmead and South Region Operations at Peabody

Alison is a dynamic leader with over 20 years’ social housing experience. She was Director of a Tenant Management Organisation and led the delivery of a multi-million-pound stock transfer for Notting Hill Housing Trust.

Alison went on to establish and chair the g15 Voids and Lettings Group and the pan-London Hoarding Taskforce until 2015. Prior to Alison’s current appointment to Director of Thamesmead and South Region Operations at Peabody; she was the acting Chief Executive and interim Managing Director of one its subsidiaries, CBHA.

Alison is now responsible for managing 15,000 mixed tenure homes and leads multi-disciplined teams to deliver effective, high quality customer focussed housing management and environmental services.

She is an active member of Peabody’s leadership team ensuring that one of its key priorities, the billion pound regeneration of Thamesmead, London’s new town, is achieved. Alison currently serves on the Board of a vibrant community-based charity in west London.